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Job details: PPC Account manager |
PPC Account manager Job id: 38727422
Location: Adlington Ind Est, Macclesfield (SK10)
Salary: Up to a 30k basic with a 50k ote 1st year
Company:Lantec Recruitment.
Job type: Permanent
Date posted: 05/06/2008 11:35
Description:
PPC ACCOUNT MANAGERBased at Head Office Adlington, CheshireReporting to Sales ManagerHours of Work Monday to Friday 9.00am - 5.30pmMain Purpose of JobResponsible for defining, implementing and monitoring PPC campaigns across a number of our clients web sites on a daily basis. This is a technical, hands on role, where you will be liaising with clients to achieve the required results as well as continual optimisation of their campaign. Knowledge of Google Adwords is an absolute must, and knowledge or experience in using Microsoft Ad Center and/or Panama would be a distinct advantage. Ideal candidates will have a proven track record in improving and maintaining clients conversions through Paid Search.Key Responsibilities· Interpreting Client expectations & sales briefs to plan the project implementation for a client?s PPC Campaign · Analyse prospective clients campaigns to build a PPC brief · Liaise with the client to problem solve and implement necessary changes to the campaign · Become an integral part of the PPC department and support the introduction of innovative proposals through supporting evidence and research · Communicate clients status to the Management team via regular client reports · Liaise with clients to ensure ROI is maximised · Improve conversion rates for clients · Work with analytics packages to enable ROI to be improved Person SpecificationGoogle Adwords qualified or 1-2 years experience in PPC Account Management Degree qualified or equivalent, preferably analytical/marketing/business focus Bid management/ROI tracking implementation experience Experience of working in a marketing agency/background and appreciation of online marketing Experience of dealing with client budgets Skills Able to communicate effectively via written media Able to interpret, discuss and visualize own ideas as well as other peoples to a high standard Capable of working to deadlines and thinking ahead without regular supervision Advanced EXCEL skills Personal AttributesConfident in liaising with Clients on a daily basis Excellent interpersonal skills Organised, with the ability to manage own time effectively without supervision Good written and verbal communicator Good strategic thinking and project management skills x Proactive Creative and innovative Good problem solving skills Flexible and willing to learn and grow in a fast moving environment
Contact: Hollie Clarke
Reference: job/PPC Account manager role
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